Free eCommerce WordPress: I get it – you’ve crafted stunning products, poured your heart into your brand, and built a beautiful WordPress website using the best free WordPress themes.

It’s time to convert website visitors into loyal customers and watch your sales soar. But where do you even begin with the vast world of free eCommerce WordPress plugins? 

Fear not, fellow business builders! We’ve compiled a list of the best free eCommerce WordPress plugins to equip you for online sales success in 2024.

These plugins cater to running an online store, from managing products and payments to boosting conversions and customer engagement. 

So, grab your metaphorical cup of coffee. Why? Because we’re about to embark on a journey to double your online sales (or even more!) with the power of free eCommerce WordPress plugins. 

Ranking Factors 

To make this list of the best free eCommerce WordPress plugins in 2024, here are some of the primary ranking factors I took into consideration (like creating a list of the best business WordPress themes and best photography WordPress themes): 

• Features: Does the plugin offer essential functionalities for a smooth eCommerce experience, like product management, shopping carts, and payment gateways? 

• Ease of Use: Is the plugin user-friendly, allowing beginners to set up and manage their store without coding knowledge? 
• Integrations: Does the plugin integrate seamlessly with other popular WordPress plugins and tools, ensuring a cohesive online ecosystem? 
• Customer Reviews and Ratings: Does the plugin have a positive reputation among users, with good reviews and high ratings? 
• Community and Support: Does the plugin offer reliable support resources, documentation, and an active community for troubleshooting and assistance? 

Best Free eCommerce WordPress Plugins In 2024! 

If you are set on building your eCommerce website, here are the ten best free eCommerce WordPress plugins you must use in 2024! 

1. WooCommerce 

The All-Encompassing eCommerce Powerhouse 

WooCommerce, a freemium plugin (meaning it has a free version and paid extensions), reigns supreme in eCommerce WordPress plugins.

It transforms your WordPress website into a fully functional online store, allowing you to manage products, create categories, accept payments, and process orders. 

WooCommerce boasts a user-friendly interface and extensive customization options, letting you tailor your store’s look and feel to your brand.

Additionally, it seamlessly integrates with countless other plugins, extending its functionality and catering to your specific needs. 

Some of the best features of WooCommerce that are beneficial to eCommerce businesses looking for free eCommerce WordPress plugins are: 

• Comprehensive product management with unlimited variations and stock control. 
• Built-in shopping cart and secure checkout process. 
• Supports various payment gateways for flexible payment options. 
• Extensive customization options to create a unique storefront. 
• Seamless integration with various popular plugins for marketing, shipping, and more. 

2. Easy Digital Downloads 

Sell Digital Products with Ease 

Easy Digital Downloads (EDD) is one of the best free eCommerce WordPress plugins if you’re selling digital products like eBooks, software, or music.

It simplifies the process of selling, delivering, and managing your digital products, making it perfect for creators, artists, and anyone offering downloadable goods. 

EDD offers features like discount codes, purchase history management, and integration with popular email marketing platforms.

Additionally, the plugin is lightweight and integrates seamlessly with most WordPress themes, ensuring a smooth user experience for you and your customers. 

Some of the best features of EDD that are beneficial to eCommerce businesses looking for free eCommerce WordPress plugins are: 

• Sell various downloadable products, including ebooks, software, and music. 
• Manage product prices, descriptions, and categories. 
• Offer discount codes and coupons to incentivize purchases. 
• Track purchase history and customer information for easier management. 
• Integrate with popular email marketing platforms for targeted campaigns. 
• Lightweight and compatible with most WordPress themes. 

3. WP Forms 

Capture Leads and Boost Conversions with Effortless Forms 

Regarding eCommerce, capturing leads and converting website visitors into customers is crucial. Therefore, use WP Forms – one of the best free eCommerce WordPress plugins to create beautiful and functional forms for your online store. 

Therefore, whether you need a contact form, lead generation form, or subscription form, WP Forms makes it easy with its drag-and-drop interface and pre-built templates.

Additionally, the plugin seamlessly integrates with popular payment gateways like PayPal and Stripe. Therefore, you can collect payments directly through your forms! 

Some of the best features of WP Forms beneficial to eCommerce businesses looking for free eCommerce WordPress plugins are: 

• Create various forms, including contact, lead generation, and order forms. 
• Drag-and-drop builder for easy form creation, no coding required. 
• Pre-built templates to get you started quickly. 
• Integration with popular payment gateways for collecting payments. 
• Track form submissions and analyze data to understand customer behavior. 

4. MonsterInsights 

Gain Valuable Insights and Drive Sales with MonsterInsights 

Understanding your customers and how they interact with your store is crucial for making informed business decisions. Therefore, we have MonsterInsights, one of the best free eCommerce plugins from the creators of Yoast SEO. 

It seamlessly integrates Google Analytics into your WordPress dashboard. Therefore, it allows you to track website traffic, analyze customer behavior, and gain valuable insights into what’s working and what needs improvement in your online store. 

With MonsterInsights, you can monitor key metrics like page views, conversion, and bounce rates. Therefore, it enables you to optimize your website, improve product placement, and ultimately boost sales.  

Additionally, the plugin offers various reports and visualizations. Therefore, it makes it easy to understand complex data and make data-driven decisions for your eCommerce business. 

Some of the best features of MonsterInsights beneficial to eCommerce businesses looking for free eCommerce WordPress plugins are: 

• Effortless integration with Google Analytics for comprehensive website tracking. 
• Track key metrics like page views, conversion rates, and bounce rates. 
• Generate various reports and visualizations for easy data analysis. 
• Understand customer behavior and make informed decisions to optimize your store. 

5. Yoast SEO 

Improve Search Engine Visibility and Attract Organic Traffic with Yoast SEO 

While not strictly an eCommerce plugin, Yoast SEO is crucial in driving organic traffic to your online store. Free eCommerce plugins like Yoast help you optimize your website content and product pages for search engines. Therefore, it helps in improving your store’s visibility in search results. 

Moreover, optimizing your website with Yoast SEO lets you attract more organic traffic from people searching for products like yours.

Additionally, the plugin offers features like keyword suggestions, readability analysis, and social media optimization. Therefore, it helps you create content that resonates with your audience and search engines. 

Even as a writer, I use Yoast SEO to optimize this post. Therefore, it helps me to ensure that this post has a higher chance of ranking on Google SERPs! 

Some of the best features of Yoast SEO beneficial to eCommerce businesses looking for free eCommerce WordPress plugins are: 

• Optimize website content and product pages for better search engine ranking. 
• Target relevant keywords to attract organic traffic. 
• Improve content readability and user experience. 
• Optimize social media sharing for broader reach. 

6. Mailchimp for WordPress 

Build Your Email List and Nurture Customer Relationships with Mailchimp 

Building an email list is essential for any eCommerce business. Therefore, Mailchimp – one of the best free eCommerce WordPress plugins – allows you to easily integrate Mailchimp with your WordPress website and start collecting customer email addresses. 

With Mailchimp, you can create beautiful and targeted email campaigns. Therefore, you can promote your products, offer discounts, and nurture customer relationships.

Additionally, it also lets you track the performance of your email campaigns and gain valuable insights into your audience engagement. 

Some of the best features of Mailchimp for WordPress beneficial to eCommerce businesses looking for free eCommerce WordPress plugins are: 

• Integrate Mailchimp with your WordPress website to collect email addresses. 
• Create engaging email newsletters and marketing campaigns. 
• Segment your audience and send targeted emails for better results. 
• Track email campaign performance and analyze data to improve future campaigns. 

7. Live Chat (by Zendesk) 

Enhance Customer Support and Improve Sales with Live Chat 

Providing efficient customer support is crucial for building trust and encouraging repeat business. Live Chat (by Zendesk), one of the best free eCommerce WordPress plugins, lets you add a live chat feature to your online store. Therefore, it enables you to communicate directly with customers in real-time. 

Moreover, by offering live chat support, you can promptly address customer inquiries, troubleshoot any issues they might face, and ultimately improve their shopping experience.

Additionally, the plugin allows you to monitor chat history and analyze customer behavior. Therefore, it helps you identify critical areas for improvement in your store’s user experience. 

Some of the best features of Live Chat beneficial to eCommerce businesses looking for free eCommerce WordPress plugins are: 

• Add live chat functionality to your online store for real-time customer support. 
• Communicate with customers directly and address their inquiries promptly. 
• Improve customer satisfaction and encourage repeat business. 
• Monitor chat history and analyze data to understand customer needs. 

8. Product Reviews (by WooCommerce) 

Build Trust and Encourage Purchases with User-Generated Reviews 

Product Reviews (by WooCommerce) is one of the best free eCommerce plugins that allows customers to leave reviews and ratings on your products.

Therefore, it helps build trust and credibility with potential buyers who can rely on other customers’ experiences. 

Moreover, positive reviews can boost sales by encouraging customers to purchase confidently. Additionally, the plugin allows you to manage reviews easily and respond to customer feedback. Therefore, it helps in showcasing your commitment to customer satisfaction! 

Some of the best features of Product Reviews beneficial to eCommerce businesses looking for free eCommerce WordPress plugins are: 

• Enable customers to leave reviews and ratings on your products. 
• Build trust and credibility with potential buyers through user-generated content. 
• Encourage customer purchases with positive social proof. 
• Easily manage reviews and respond to customer feedback. 

9. WP Super Cache 

Boost Website Speed and Improve User Experience with WP Super Cache 

Website speed is crucial for any online business, and eCommerce stores are no exception. WP Super Cache is one of the best eCommerce plugins that helps optimize your website’s speed and performance by caching static content.

Therefore, frequently accessed elements, like images and scripts, are stored temporarily, allowing them to load faster for returning visitors. 

Moreover, faster website loading times can improve user experience, reduce bounce rates, and potentially lead to higher conversion rates in your online store.

Additionally, WP Super Cache is relatively easy to set up and use, even for those without coding experience. 

Some of the best features of WP Super Cache beneficial to eCommerce businesses looking for free eCommerce WordPress plugins are: 

• Cache static content for faster loading times and improved performance. 
• Reduce server load and improve website responsiveness. 
• Potentially increase conversion rates by enhancing user experience. 
• Easy to set up and manage, even for beginners. 

10. UpdraftPlus 

Protect Your Online Store with Reliable Backups – UpdraftPlus 

Protecting your website and data is crucial as a responsible online business owner. Therefore, free eCommerce plugins like UpdraftPlus let you schedule regular website backups, including your products, pages, and settings.

Consequently, it ensures you have a safety net in case of unforeseen circumstances like technical issues, malware attacks, or accidental data loss. 

Regular backups allow you to restore your website quickly and easily in case of any problems. Additionally, UpdraftPlus integrates with popular cloud storage services like Google Drive and Dropbox, making it easy to store your backups securely offsite. 

Some of the best features of Updraft Plus beneficial to eCommerce businesses looking for free eCommerce WordPress plugins are: 

• Schedule regular website backups, including products, pages, and settings. 

• Protect your online store from data loss due to technical issues or unforeseen events. 
• Restore your website quickly and easily in case of any problems. 
• Integrate with popular cloud storage services for secure offsite backups. 

Choosing the Right Free eCommerce Plugins for Your Store 

With this diverse list of free eCommerce WordPress plugins at your disposal, you have the power to transform your website into a thriving online store.

Remember to consider your specific needs and business goals when choosing plugins, and leverage the ranking factors mentioned earlier to make informed decisions. 

By strategically utilizing these free plugins, you can effectively manage products, process payments, engage with customers, and optimize your website for success.

As you grow and scale your business, you can explore premium plugins for additional functionalities and advanced features.  

However, remember that the journey to eCommerce success is an ongoing process. Embrace the learning curve, experiment with different strategies, and watch your online store blossom! 

Moreover, let me know in the comments below which of these free eCommerce WordPress plugins you are using in 2024!

Also read

• The Future Of SEO: Latest SEO Trends In 2024
• How To Optimize Your Google Ads Campaign.
• Creative WordPress Design Tips To Enhance User Experience On A Budget.