If you wish to become an SEO or web analytics expert, getting a GA4 certification is necessary. GA4 (Google Analytics 4) is one of the essential tools by Google that helps you analyze and audit your websites.

Therefore, you must get this certification by taking its qualification examination to advance your career. To start with this process, read this post till the end.

How To Get GA4 Certification?

If you wish to get the GA4 certification and advance your marketing career, here are the steps you must follow:

1. Sign Into Your Google Account

Go to accounts.google.com and log into your Google account as the first step in obtaining a Google Analytics certification. If you don’t already have a Google account, create one here: accounts.google.com/signup to access the certification materials.

2. Connect Your Account to Skillshop

You must connect your Google account with Skillshop, the website that houses Google’s certification programs. This is the first step in getting a GA4 Certification answers. You’ll use your Google account to establish an account when you join Skillshop.

For this phase in the procedure, follow these steps:

  • First, click on this link – skillshop.exceedlms.com.
  • Next, click the “Login” option.
  • Now, log in with your Google account.
  • Next, fill up the Skillshop Profile information form.
  • After you finish, tap the “Connect your Google Account” option.
  • Now, read and accept the Data Sharing Agreement.
  • Finally, Click on the “Continue” button.

3. Study Google Analytics Pre-Exam Courses

Studying for the pre-exam courses is the subsequent stage in the certification process for Google Analytics. Although the information in this section is entirely optional, it will teach you about the setup, organization, and usage of reporting tools and capabilities in Google Analytics 4 (GA4) so that you are ready for the official GA4 certification test.

Visit the GA4 Tutorial website and scroll down to the “Study Google Analytics 4 Properties” section to access the pre-exam courses. Afterward, you can take each web analytics training at your own leisure.

Some popular question that appears in this exam are:

Courses for certification before exams include:

  • Measuring Your Marketing with Google Analytics (1 hour)
  • Use Google Analytics to Meet Your Business Objectives (1 hour 30 minutes)
  • Go Further with Your Google Analytics Data (45 minutes)

4. Take the Google Analytics Individual Qualification (GAIQ) Exam

When you’re prepared to demonstrate your proficiency with GA4 to get a GA4 certification, you may take the GAIQ exam. To receive formal accreditation from Google, you must pass the test.

To pass the GAIQ exam, follow these instructions:

  • First, open the Google Analytics Certification webpage.
  • Next, read and confirm the Disclaimer’s Notice.
  • Finally, tap the “Launch” option to start the GAIQ exam.

This test has a time limit. You must meet the time requirement for all responses before they are submitted. There are 50 questions in the Google Analytics certification test, and you have 75 minutes to do it. To pass, you must get at least 80% on the test. If you failed the prior attempt at this evaluation, you must wait one day before trying again.

5. Get Your Google Analytics Certification

After passing the assessment, you may instantly download your Web Analytics Course from Google certification. Using your Skillshop profile, you can access and download your certificate by following the instructions below.

  • First, open and log in to your Skillshop account.
  • Next, click on your profile icon in the upper right-hand corner.
  • Now, click on the “My Profile” option
  • Here, scroll down to the Certifications section.
  • Next, click on the Google Analytics Certification option.
  • Finally, click the “Print Certificate” button once it’s viewable.

6. Become Certified Again Each Year

There is a 12-month expiration date for the GA4 certification. Therefore, you must recertify every year by completing the test to maintain your certification. The exam will be updated to reflect the Google Analytics platform changes, validating your knowledge and determining if you are certified.

Google Analytics Certification Requirements

You must meet the requirements to be qualified to receive the GA4 certification. Here are specific prerequisites you must fulfill to be qualified for the certification before you take the Google Analytics exam:

  • You must have an active Google account.
  • You can be any age to get certified.
  • You need a score of 80% or higher to pass.
  • You must retake the assessment every 12 months to validate your certification.

Is Google Analytics Certification Free?

Is Google Analytics Certification Free

Anyone may take the test as many times as they’d like for free to earn their Google Analytics certification. Additionally, Google offers several free GA4 courses to assist you in passing the Analytics Personal Qualification (IQ) exam.

To assist you in securing an entry-level position as a data analyst, Google also provides a more challenging curriculum called Advanced Google Analytics Data Analyst Certification which requires a while to complete. For more information, see this linked guide on the Google Data Analytics certification price.

How Long Does It Take To Get GA4 Certification?

To get the GA4 Certification, it takes 4-5 hours. The pre-exam study sessions last three hours, and the certification testing takes 75 minutes. 

Is The GA4 Certificate Necessary?

You may demonstrate proficiency with the Google Analytics 4 (GA4) system to gather vital web information. This helps you make wise marketing choices for various organizations if you are a qualified Google Analytics expert.

The following kinds of occupations benefit from having a Google Analytics certificate:

  • SEO Specialist
  • Google Analytics Expert
  • Data Analyst
  • Data Scientist
  • Market Research Analyst
  • Marketing Manager

Consider getting a Google Analytics certification immediately if you’re seeking new work prospects or growing in your existing one.


The process for getting the  GA4 Certification is simple. Simply study hard and give the examination to advance your career to the next level. Look for various free online courses from Google, and start setting your goals now!

If you need help, comment below, and I will answer you as soon as possible!

More Resources:


Debamalya Mukherjee

Debamalya is a professional content writer from Kolkata, India. Constantly improving himself in this industry for more than four years, he has amassed immense knowledge regarding his niches of writing tech and gaming articles. He loves spending time with his cats, along with playing every new PC action game as soon as possible.

View all Posts

Leave a Reply

Your email address will not be published. Required fields are marked *