What Are The Most Subscribed YouTube Channels In India? 

YouTube is not just a social media platform. It is more of a digital space that allows creators and brands to build their presence online. 

Especially in India, YouTube channels are gaining quite a traction for their originality and creative videos. Inspiring youngsters to try out new things or even become a YouTuber. 

But amidst this blended digital space, various brands and businesses mark their positions with massive subscribers and followers. 

So, if you are also wondering which YouTube channels are topping the charts, here is a detailed list. In this blog, I have delved into— 

• How the ranking algorithm works on YouTube, 

• List of the most subscribed YouTube channels in India, 

• Some tips to rank on YouTube, and more. 

Stay tuned! 

How YouTube’s Ranking Algorithm Works? 

Before diving into the list of the most subscribed YouTube channels in India, let’s take a look at how the ranking algorithm works. 

Now, unlike other ranking algorithms, YouTube’s algorithm has complex functionalities and ranking factors. 

That is, it is designed to rank content based on the preference of the user. That is, each user will get a different curated ranked content. 

This is because the algorithm focuses on the long-term retention of users with user-preferred or satisfied content. So, they can keep engaging with the ranked content. 

Apart from the personalization metrics, YouTube also ranks content based on its engagement metrics and performance on the platform. 

That is, content with the highest shares, likes, and comments ranks on top for the preferred list. So, the content gets more views and improves its engagement. 

11+ Most Subscribed YouTube Channels In India 

Now, there are countless YouTube channels. But only a few channels can make it to the top of the most subscribed channels list. 

So, here is a curated list of all the YouTube channels in India that have the most subscribers— 

1. T-Series 

• Subscribers: 309 million 

• Category: Music 

Topping the charts is the biggest music label in India, T-Series, with over 300 million subscribers. Moreover, the channels post music videos, trailers, and devotional songs. 

Covering the diverse musical paradigms on the internet. But it is mainly known for its massive collection of Bollywood music. 

2. SET India 

• Subscribers: 188 million 

• Category: Entertainment 

Unlike T-Series, SET India belongs in the entertainment category, offering countless videos on popular TV shows, reality programs, and even Hindi serials. 

In addition to this, it covers the trailers, episodic clips, and other engaging elements from the shows to keep both the Indian and global audience engaged. 

3. Zee Music Company 

• Subscribers: 122 million 

• Category: Music 

Now, this channel is a part of Zee Entertainment Enterprises, another music label from India, offering regional and Bollywood videos. 

But, apart from the popular Bollywood tracks, it also covers new talents, artists, and collaborative bands. So, they can promote new generation music globally. 

4. Goldmines

• Subscribers: 109 million 

• Category: Entertainment 

Unlike the other entertainment channels, Goldmines focuses on dubbing popular South Indian movies and telefilms into Hindi. So, the broad audience can consume the content. 

Moreover, the channels cover action-packed, thought-provoking, and engaging South Indian movies that attract millions of viewers from both India and outside. 

5. Sony SAB 

• Subscribers: 105 million 

• Category: Entertainment 

As an entertainment channel, Sony SAB covers family-friendly Hindi serials. So, viewers can find a mix of comedic, entertaining, and Hindi serial clips on the channel. 

Moreover, it mainly focuses on using humor and relatable stories that emphasizes on the quality of the entertainment. So, its audience retention is quite strong compared to other channels. 

6. ChuChu TV 

• Subscribers: 96.8 million 

• Category: Kids’ Education 

Amidst the entertainment and music channels, this kid’s channel provides slow-paced, animated, and educational nursery rhymes. So, even the kids can enjoy streaming content on the platform. 

Generally, it covers catchy songs with vibrant animations. So, families can show some child-friendly, educational content to their kids. 

7. Zee TV 

• Subscribers: 97 million 

• Category: Entertainment 

Another channel from the Zee Entertainment Enterprises, providing Hindi television content from reality shows, serials, and entertainment programs. 

Moreover, it provides rich content and consistent uploads from diverse television programs. So, users can view the content without needing a cable connection. 

8. Colors TV 

• Subscribers: 81.8 million 

• Category: Entertainment 

From the flagship company of Viacom18, Colors TV provides a mix of diverse entertainment content. That is, it covers drama, reality shows, and other entertainment programs in Hindi. 

In addition to this, it allows subscribers to engage with highlights, serial trailers, and exclusive content, all under a single channel. 

9. Tips Official 

• Subscribers: 80.6 million 

• Category: Music 

Similar to Zee Music and T-Series, Tips Official provides music videos and Bollywood songs under the Tips Industries Limited. So, viewers can find Bollywood songs, albums, and MVs. 

Moreover, it covers a massive range. That is, from golden classics to new-gen music, it covers the popular tracks for both nostalgic and contemporary audiences. 

10. Aaj Tak 

• Subscribers: 74.5 million 

• Category: News 

Among the countless news channels, Aaj Tak covers both domestic and international news, compelling its broad audience base. So, viewers can get a snippet or comprehensive news coverage. 

Generally, the channel covers diverse topics for live updates, breaking news, and in-depth analysis on various topics. 

So, a broad audience can tune in to the current news without questioning the authenticity of its sources or the promptness of the content. 

11. Shemaroo Filmi Gaane 

• Subscribers: 74.2 million 

• Category: Music 

Unlike other music channels, Shemaroo focuses mostly on old Bollywood and classic songs. So, its library is packed with nostalgic melodies from the good old 80s and 90s. 

Moreover, viewers can easily find curated musical videos and classical songs from the timeless genres. So, viewers can enjoy the tracks from legendary artists. 

12. Infobells 

• Subscribers: 72.1 million 

• Category: Kids’ Education 

Similar to ChuChu TV, Infobells covers diverse regional nursery rhymes through vibrant animated videos. So, kids can learn and have fun while watching the content on the channel. 

In addition to this, the channel’s primary focus is to make the content interactive for kids. So, they can learn and grasp diverse contexts through storytelling and rhymes. 

13. YRF (Yash Raj Films) 

• Subscribers: 71.2 million 

• Category: Entertainment 

Finally, ending the list with one of India’s finest film production companies — YRF. Its YouTube channel is an extension of its film production. 

That is, it covers trailers, songs, and behind-the-scenes content for the popular movies. So, viewers can get a glimpse of how cinema is made in Bollywood. 

Tips To Rank Your YouTube Channel In India 

Given that there is a huge competition on YouTube, ranking in any category is not child’s play. So, here are some tips to help you rank your content on Indian YouTube— 

• Using a strong and reliable content strategy. 

• Consistently posting on the channel to retain audience engagement. 

• Targeting the right audience with the content. 

So, by keeping these few tips in mind, you, too, can become the next YouTube star in India. Just have faith and take the chance to create a striking digital presence on this OG platform. 

FAQs 

Here, I have brought you some common questions around the most subscribed YouTube channels in India. 

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