• Google has revealed that they have started rolling out its new November 2023 Core Update.
• This comes as a surprise since the last Google Core Update was last month in October.
• Google has stated that this core update is not a major one and is meant to be an add-on to the October core update.

Last month, Google rolled out its new October 2023 Core Update. That core update placed a lot of emphasis on high-quality, helpful content that is created with a people-first perspective.

However, Google has surprised us all again with the roll-out of another core update – the October 2023 Core Update. This comes as a surprise to most webmasters since Google has never released two different core updates in two consecutive months. Typically, we have seen core updates being rolled out a few months after the last one.

So what does the October 2023 Core Update have in store for webmasters? Let’s find out!

Google Discover Bug Fix

The first main objective of this Core Update is to fix the Google Discovery bug. This bug caused the traffic of many websites to fall considerably due to issues with the Google Discovery system. Therefore, webmasters should expect their Google Discover-related traffic to return to normal levels. 

Helpful Content Update

Google’s October 2023 Core Update focused on promoting helpful content higher in rankings on Google SERPs. Therefore, content written to help out readers to solve various problems will rank higher now. 

While the last core Update focused on this ranking factor, the November 2023 Core Update adds some new parameters for crawlers to judge helpful content better.

So what do you think of this new Google November 2023 Core Update? Let us know in the comments below!

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